Cole Powell To Drive For EHR In 2018

STOUFFVILLE, Ontario — Ed Hakonson Racing/Team 3 Red will be embarking on a new journey in 2018.  Long time EHR driver Jason Hathaway, who stepped away from full time competition at the end of 2016, will now be overseeing a new talent behind the wheel in Cole Powell.

The Mount Brydges, Ontario driver will race the #3 Chevrolet Camaro for the entire 2018 season.  Cole will embark on a grueling 13 race schedule across Canada which will visit five provinces and one American state.


Cole has made his way up through the ranks beginning in 2006 at Grand Bend Speedway in the Pro Mini Truck division and moving up to full size trucks at Delaware Speedway in 2007 gaining valuable seat time on a fast half mile.

After running the World Series of Asphalt in February 2008 at New Smyrna Florida, Cole ran the full schedule at Kawartha Speedway in the Crate Late Model division posting top 10 finishes at each event.  That same year, Cole captured the Grand Bend Speedway 13HP Pro Truck Touring Championship honors.  The 2009 racing season proved to be a great year for Cole at Kawartha Speedway, garnering 4 feature wins and 5 top 5 finishes that season. He was also named Most Improved Driver.

The next few years took Cole across the USA racing in the CRA Super Series, JEGS CRA All-Star Tour and the NASCAR Whelen Modified Tour. Racing against the likes of Chase Elliott, Erik Jones, and Ted Christopher at some of racing’s most exciting tracks like Bristol, Winchester and Bowman Grey Stadium. Cole gained some great racing experiences which will help in 2018.

Cole is excited about this new opportunity.

“Partnering with EHR for the 2018 season gives me a great opportunity to jump into winning equipment at every event.  I’m excited to be running my first road course at CTMP and the other tracks that I have never seen before! Also, having Jason Hathaway and the EHR team behind me is a superb way to begin the next phase of my racing career. We have had some good potential sponsorship meetings so far with corporate Canada wanting to be involved in NASCAR. This experience has been positive for myself as a race car driver.”

The 2018 NASCAR Pinty’s Series is made up of thirteen events across Canada from Nova Scotia to Alberta. The season kicks off at Canadian Tire Motorsport Park with the Castrol Presents the Victoria Day Speedfest weekend on May 19/20th.

Fans can keep up with Cole and the rest of T3R/EHR at their Ed Hakonson Racing page on Facebook, Twitter @EHRT3R Instagram ehrt3r and are encouraged to visit their official webpage  for all updates on the 2018 season.

For additional information please contact Jamie Hakonson at 416-560-6103 or email